Icograda 期间发布新书《AIGA 说》
AIGA Speaks, for Every Designer's Personal Library

我们系列出版物中的第一本——《AIGA 说》面世了，这标志着 AIGA中国精彩之旅的开始。这本有关设计的文集中的文章均为 AIGA 在线出版物中的精品，并被翻译成了中文。《AIGA 说:〈设计还是不设计〉及其他 35篇短文》于2009年10月27日在北京的中央美术学院发布。

文集的内容包括就设计事务展开的讨论、富有洞察力的访谈、引人入胜的随笔以及见解深刻的批评。所选出的文章旨在提升设计教育、促进创新、深入研究商业与设计的互动、为公司内部设计团队带来灵感、建构有意义的客户关系⋯⋯不一而足。把你的视线从电脑屏幕上移开，将这本凝聚了对设计进行的最新思考的文集捧在手中吧！

此外，我们希望《AIGA 说:〈设计还是不设计〉及其他 35篇短文》的出版可以起到 “抛砖引玉” 的作用。提笔为 AIGA中国的网站写一篇文章，它可能会被编入下一期的《AIGA 说》！AIGA 期待继续这段内容丰富的对话！  

Embark on an exciting journey with AIGA China as we launch our first publication series, AIGA Speaks. The articles in this design anthology have been carefully selected from AIGA’s online publications and translated into Chinese. AIGA Speaks: “To Design or Not to Design” and 35 Other Essays, will debut in early 2010.

The book includes discussions on design matters, featuring insightful interviews, engaging essays and thoughtful criticism. Content has been chosen with the goal of enhancing design education, fostering innovation, delving into the intersection of business and design, inspiring in-house design teams, building meaningful customer relationships…the list goes on. Peel your eyes away from the computer screen and get your hands on this compendium of the most up-to-date thinking on design!

In addition, we hope that the publication of AIGA Speaks: “To Design or Not To Design” and 35 Other Essays will inspire other exceptional contributions. Write an article for AIGA China’s website, and it might be included in the next volume of AIGA Speaks! We are looking forward to the continuing this rich dialogue.